12 myths about creativity
"Think unconventionally!", "Destroy the standards! "," Look for a new way! "- slogans that should whip up the imagination and bring it to unprecedented heights full. But there is almost no use for them. And all because there are too many myths around us that prevent us from believing in our creativity. It's time to get to know them and stop believing them.
Myth 1: I am born without creativity
Creativity is not a gift from heaven. This is the quality that is present in everyone's life. Yes, and in yours too.
To be creative, you will have to break the frame, inwhich you yourself have driven, and start thinking of yourself as a creative person. The truth is that you constantly create, not knowing: you are the creator of your life, and every day of your life is unique. Have not you figured out how to rebuild your house? Have not you found a way to repair the car twice as cheaply as the amount that your car repairman asked? Whoever the person who inspired you to think about your non-creativity, he was wrong. You show creativity several times a day.
Myth 2: If I am able to do something, then it does not require special creativity
We often come to this conclusion whenwe compare what others have done with what we ourselves, in our opinion, could have done. For example, when we see a logo resembling a work of "abstract art", and we decide that "such" we ourselves could draw. Why is it so difficult for us to accept our creativity?
Why, when we see a project or product,which we can create by ourselves, it does not occur to us that we are creative? Why do we begin to consider it too simple? The next time you see the proof that you can do the same thing that creative people do, try to look at yourself in a new way, as a creative person.
Myth 3: there is only one type of creativity
Many of us admit another fatal mistake: they decide that we are all the same. But did the creativity of Henry Ford be the same as that of Picasso? Ford was a conservative man and worked in a very strict model, while Picasso's style is much more mobile. Each of us has his own unique experience and knowledge, and everyone is able to create - each in his own way.
Everyone sees the world in their own way and acts accordingly. Our creativity is as individual as our fingerprints, and it leaves its mark on everything we do.
Myth 4: Creativity can not be learned
Each of us perceives the world in its own way and eachis able to realize: what he sees is unique, but also to understand that he has creative potential. Leave in the past myths and voluntary self-restraints that prevent many of us from using their natural talents. Sparks of creativity flare up and swarm around us like fireflies, and they can be caught with their bare hands, if, however, we ourselves do not wave off or press them. Creativity is fragile, and learning to be creative means learning how to cherish your unique vision and be confident enough to act in accordance with it.
Myth 5: creative people - eccentrics
You paid attention to the fact that everyoneman, when we find out more closely, do we find any quirks? However, in most people these oddities are not expressed so much as to prevent them from leading a normal life. As a rule, people are happy when they create. Thus, it has already been proven that neurotics, for example, are less likely to experience a state of flow-a sense of happiness, eternity and integrity, which is considered an important stimulus to creativity.
If you have created something new, beforeexisted, then by definition you acted differently. By creating, we all go beyond the "norm", and there is nothing wrong with this - as long as a person is able to control himself and keep his life within the limits of social norms. But in all cases, the "norm" is a relative concept. The only people among our acquaintances, who can not even be said to be slightly eccentric, are those that we do not know well enough.
Myth 6: Creativity can not be controlled
Google Corp. and 3M creativity managemethod of active non-management of it. These companies allow their employees to devote part of the paid working hours to what is interesting to them personally. And in the company of Facebook they arrange night "hakaton" (original marathons of programming), during which employees experience their own new ideas.
Management in these firms encourages corporatea culture in which people of all types of creativity get the inspiration and support they need, which, in turn, leads the corporations themselves to success.
Myth 7: Too many years to become creative
We extol the child prodigy for their talent,We praise young artists and writers for a different, new look at familiar, seemingly, things. And what if we go to the same "familiar" things from the point of view of adults who are "equipped" with many years of life experience and a deep understanding of the world and human nature? Do not we expand our arsenal of tools to demonstrate creativity?
Many made the greatest contribution to culture already in themature age. When we grow up, we "dig deeper" - much more deeply than we could have imagined in our youth. And science confirms this conclusion: studies show that our brain is neuroplastic, that is, our brain can change according to current needs. It's never too late for creativity!
Myth 8: Creativity is governed by money
Few of those who stay up latemanuscript or until the morning engaged in dance studios, do it for money. Few scientists sit out all night in their laboratories, being obsessed with the dream of buying a new heaped car. Creativity is not stimulated by money - it is driven by passionate enthusiasm.
Myth 9: creative people - starving bohemia
Art for art's sake is a special case, itsit is really difficult to promote, but our creative economy - the knowledge economy - does not sit at all hungry. It brings fruits, produces products, captures markets, satisfies needs and creates benefits for buyers belonging to the most that neither is the mainstream. And if among the people of the pen and camera competition is great, then all because their services are in demand. Yes, creativity is really more often associated with a great passion, but not with big money, but there are creative people who work as engineers, scientists, designers, marketers and are quite able to pay their bills.
Myth 10: Creativity is the inherent quality of gifted people, which units
This statement is partly true: creativity really is an inborn quality. However, everyone is born with it. In addition, passionate enthusiasm is more important than innate ability.
Many singers, musicians and actors make the impression of people more enthusiastic than gifted, but from this their success does not fade. Creativity is a natural process, it takes place in each of us.
Myth 11: Creativity is available only to geniuses
Many great discoveries and achievements have been madepeople of "average intelligence" - although this concept is relative. It is much more important to be a multi-faceted person, to have knowledge in several areas that can be combined and used to develop one's own creativity, and in exactly the way that suits you personally.
Myth 12: Creativity means reinventing the wheel
To be effective, creativity is not necessaryto make revolutions. Sometimes its task is simply to move you forward a couple of divisions. For example, we are constantly showing creativity, adapting to a volatile environment, making small adjustments and optimizing our daily routine. And if you put together a lot of small changes, then you can make great changes - creativity is cumulative.
Based on the materials of the book .
